British Tourism Advertisers Pull Commercials as Pranksters Make New Ones

Posted Aug 10th 2011 09:15 AM




A £100 million advertising campaign for Britain is about to be replaced by a meme.

As the UK's tourism marketing organization VisitBritain pulls its suit of ads in the wake of the rioting spreading around the country, a new version of the celebrity-heavy ads featuring recent scenes of chaos has popped up in the Internet.

VisitBritain was almost tirelessly airing adds featuring Dame Judi Dench, Dev Patel, Rupert Everett, Twiggy and Jamie Oliver opposite BBC programming outside the U.K. In the ads, the various celebrities repeated the refrain: "You are invited."

On Tuesday the ads were taken off the air.

"We have taken the videos down, they are not appropriate at this time," a spokesperson for the marketing agency told The Guardian.

The rescinded invitation, uncharacteristically rude for the Brits, comes as cities across England are being attacked by mobs of "hoodies."

Travelers willing to gatecrash can still head to London and take part in a touch of looting between wandering the galleries at the Tate Modern and getting Tea at Fortnum and Mason--exactly what this ad (featuring some delightfully inappropriate celebrity voiceovers) by Radio Trip Pictures exhorts viewers to do.

The changing of the guard just got a whole lot more interesting.

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I feel sorry for London. I hope they Deport those Foreigners responsible and force those who are citizens to pay 20 cents out of every dollar they make to pay for damages.. make an example out of them!!!

August 12 2011 at 9:43 PM Report abuse rate up rate down Reply

London Bridge is falling down, falling down because the poor are tired of being beat down...My unfair Lady!

August 11 2011 at 5:40 AM Report abuse rate up rate down Reply

The sad thing with this, Sunshine- there will be some punters who will now want to go join in on the fun; "What did do you do this Summer, trev?" "Oh da wife n I went over to Blightey and trunched a few of da Filth & got a nice telly for nothen, da wife got a nice bottle of free Sherry as well, Harry?"

August 10 2011 at 2:43 PM Report abuse rate up rate down Reply