Spirit Airlines Ad Makes Fun Of Schwarzenneger Split (POLL)

Posted May 18th 2011 09:15 AM


It's easy to hit below the belt, but is it really necessary? Spirit, the airline who comes up with impossibly-timed ads poking fun at the latest headlines, is at it again, this time taking on the news of the Schwarzenegger love child.

News broke earlier this month that the 25-year marriage of the Arnold and Maria Shriver was kaput. Then came the revelation that Schwarzenegger fathered a love child, a son, nearly 20-years earlier with a member of his household staff, whose name, it was revealed on Tuesday, is Mildred Patricia Baena.

Spirit Airlines, never one to shy away from controversy, has released a new ad on their website making fun of the former governor's dalliance.

The ad asks customers to "identify" a sexy maid, who is required. The ad then jumps to the line: "fares so low, you can take the whole family...including that half brother you just met."

This isn't, of course, the first time Spirit has hit below the belt.

Spirit famously asked customers to enjoy its DD's (deep discounts) and "MILF" specials (excuse me, that's many islands, low fare) in 2009.

Right after the 2010 Gulf oil spill, Spirit invited customers to "check out the oil on our beaches!" in reference to tan ladies dripping with sun oil.

The airline also took on the now-famous Tiger Woods car crash in November 2009, with an "eye of the tiger" sale showing a tiger driving a car into a fire hydrant.

And, of course, what's the point of having Charlie Sheen if you can't make fun of him? The airline touted its "winning" fares in its "Living the Dream Sale" in March of this year.

While the airline has a history of the double entendre ad, something about taking on the Schwarzenneger split so soon after the announcement seems practically cruel.

Is Spirit's newest ad hitting below the belt?
No, they've always been tongue-in-cheek with their ads.1 (50.0%)
Yes. High time they give it a rest.1 (50.0%)

Filed Under: Air Travel, News

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Bill Manrique

The swine deserves every bad publicity he can get and I'm not even including the Mildred affair. He stepped over too many people and now is pay time, Arnold is going down with a bang. I support Spirit's freedom of speech and if you don't like it stop voting for corrupt politicians

May 23 2011 at 1:38 AM Report abuse rate up rate down Reply

A lot of nerve for an airline with bad reviews all across the board!

May 19 2011 at 11:00 AM Report abuse rate up rate down Reply
Jim D

Completely tasteless.

May 18 2011 at 1:53 PM Report abuse rate up rate down Reply

yet another example of how mean spirited libs are.

May 18 2011 at 11:45 AM Report abuse rate up rate down Reply
1 reply to mbrul's comment
Jean-Paul J

Surely you should embrace this — it is capitalism at its best.

May 26 2011 at 5:32 PM Report abuse rate up rate down Reply